Atlantic Records UK has changed its leadership team structure with key promotions and a new creative hire.
The restructure follows the appointment of former i-D Managing Director and VICE exec Katie White as General Manager of Atlantic UK.
Luke Tipping has been appointed Creative Director, Conceptual, having previously held several senior creative roles at leading London agencies where he oversaw global campaigns for Beats by Dre and Nike. Most recently he was Creative Director at Anomaly.
Annabelle Scott-Curry and Dan Curwin have been promoted to Creative Director, Visual and Director of Video respectively.
Nick Long has been elevated to the new position of Director of Audience, where he will focus on growing artists’ audiences across all social and digital platforms.
These new positions will sit next to the A&R, Promotions, Marketing and Publicity teams led by Alec Boateng & Briony Turner, Ed Howard, Damian Christian, Callum Caulfield and Caroline Dollimore.
Atlantic UK has also announced the promotion of Claire Coster from Senior Publicity Manager to Head of Publicity, after working across campaigns for the likes of Ed Sheeran and Anne-Marie. She continues to report into Caroline Dollimore, Director of Publicity.
Luke Tipping, Nick Long, Annabelle Scott Curry, Dan Curwin, Callum Caulfield and Caroline Dollimore all report into Katie White, while Alec Boateng, Briony Turner, Ed Howard, Damian Christian and White continue to report to Ben Cook.
“Our new structure, with the addition of extra Creative verticals, allows us to produce both purposeful and compelling content that’s worthy of our talented roster, and helps push the boundaries of our artists’ storytelling.”
Ben Cook, Atlantic UK
Ben Cook, Atlantic UK President said: “Today’s attention economy sees us and our artists compete for share of audience with not only other acts and labels, but also with content in all its forms.
“Our new structure, with the addition of extra Creative verticals, allows us to produce both purposeful and compelling content that’s worthy of our talented roster, and helps push the boundaries of our artists’ storytelling.”
“We constantly appraise our value offering to artists and partners, and I have worked together with Katie and the senior team to form a dynamic, bold leadership structure at the label.
“We want to create a truly progressive 21st Century record company with an invaluable proposition.”
Pictured [Left to Right]: Nick Long, Claire Coster, Dan Curwin, Luke Tipping, Annabelle Scott-Curry & Katie White.Music Business Worldwide
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