Keep Experimenting To Apply The Best Digital Technology For Your Store Environment | Forrester

Retailers are slowly moving beyond omnichannel fulfillment capabilities in stores to invest in digital store technologies that empower store associates, improve customers’ engagement, and enhance store operations. There is no single formula for great execution on digital store technologies and the varied performance of the retailers assessed shows that many are still figuring out what […] [from http://bit.ly/2leQDNn]